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Content Marketing (OMCP® Preparatory)

Content Marketing is not new.  Internet marketers have been writing content for years.  In SEO, articles are written to build authority and to generate inbound links;  in Social more


Display Advertising

Display Advertising offers a variety of engaging ad types, tremendous targeting options, and robust data for driving future campaign decisions. Discover the subtle ins and outs of more


Facebook Marketing and Advertising

Facebook is not just for baby pictures any more.  It has become a powerful business marketing tool.  In this course, Jennifer Evans Cario uncovers not only the social networking more


Microblogging And Twitter: Marketing And Advertising

Everybody else is Tweeting… does that mean it's right for you? Companies often jump on board the latest fad before considering whether or not it's the right tool for their more


Mobile Marketing (OMCP® Preparatory)

With consumers getting more instant information right in the palm of their hand, mobile marketing is no longer a nice-to-have. But though everything has changed, nothing has really more


Online Marketing Foundations

Online Marketing Foundations (OMCA™  Online Marketing Certified Professional Preparatory) Gain a comprehensive overview of digital marketing, and finish with a solid more


Pinterest Marketing

Pinterest is a powerful new marketing channel that requires serious strategy. It's a community of people predisposed to collect and share, who have defined their areas of interest, more


Social Media Marketing (OMCP® Preparatory)

Social Media is evolving fast.  How can you keep up with all the options, platforms, and trends, much less know which ones are worth pursuing? Take your training to the next level more


Web Analytics (OMCP® Preparatory)

There's a lot of data coming at you from multiple channels, and it's not easy to know how to make sense of it all. But it's not impossible. With Google’s Avinash Kaushik as your more


YouTube and Video Marketing

Based on Greg Jarboe's highly respected book “YouTube and Video Marketing: An Hour A Day, 2nd Edition,” this video marketing course covers the absolute latest trends and tips. You' more

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